A modern advancement in materials and design, inspired by Honma’s heritage.
Carlsbad, CA — Honma Golf, the leader in beautifully crafted luxury performance golf equipment, proudly announces the launch of the TW777 series, a modern breakthrough that delivers enhanced distance, refined feel, and elevated forgiveness through Honma’s innovative Carbon Power technology. A collection engineered for players of all skill levels, the TW777 line represents performance perfected.
The TW777 collection is designed for golfers of all skill levels and who demand performance with every swing. The family of clubs includes: three drivers, standard, Max, and a mini 360 Ti, fairway woods (3W, 4W, 5W, 7W), Max fairway woods (3W, 5W, 7W), utility woods (3U, 4U, 5U, 6U), and PCB Max irons (5-SW).
Born from Honma’s storied legacy of Japanese craftsmanship, the TW777 driver and fairway wood series introduces Titanium Carbon construction, which features a titanium carbon sole, a carbon ring, and a rear carbon body. Titanium Carbon was once used in shafts during the persimmon era as an innovative material that achieved both lightness and rigidity when single-material shafts were the norm. Now, that legacy lives on in the clubhead, elevated as the Titanium Carbon sole. This revolutionary material, fusing titanium and carbon, transfers energy from the shaft to head with minimal loss.
The new Carbon Ring structure reinforces the stiffness of the head’s carbon body. By suppressing excess deformation at impact, it improves both energy efficiency and stability. This new design delivers high ball speed with consistent distance performance.
The Rear Carbon Body structure unlocks the full potential of the carbon body. The carbon volume has been expanded by approximately 35 percent compared to Honma’s previous model. This innovative design allocates weight for a lower CG, delivering higher launch, lower spin, and maximum distance.
THREE INNOVATIVE DRIVER DESIGNS
TW777 driver features enhanced flexural stiffness with Titanium Carbon and Carbon Ring to deliver high ball speed and stability, achieving a powerful, consistent trajectory even on aggressive swings. Adjustable weights in the front (3.5 grams) and back (20.5 grams), allow golfers to fine-tune their trajectory for optimal performance. The 460cc clubhead combines a newly engineered Forged Cup Face constructed from SJ221 – yielding a soft yet springy feel – and one-piece rear carbon body creating an expanded repulsion area. (Lofts: 9 and 10.5 degree, MSRP $600)
The TW777 Max driver has enhanced flexural stiffness with a Titanium Carbon and Carbon Ring. The Rear Carbon Body enables a deep, low-CG design for high launch and straight flight. Adjustable weights in the toe (4 grams) and heel (15 grams) allow golfers to shape shots and achieve desired ball flight. The 460cc clubhead combines a newly engineered Forged Cup Face constructed from SJ221 – yielding a responsive, pleasing feel – and one-piece rear carbon body creating an expanded repulsion area. (Lofts: 9, 10.5, 12 degrees, MSRP $600)
The TW777 360 Ti driver is a compact 360cc head designed for enhanced workability and effortless follow-through. Three adjustable weights on the sole allow precise tuning: a toe weight (4 grams), front weight (4 grams), and back weight (12 grams). The only full-titanium construction in the series delivers a sharp feel and crisp sound. The construction is SJ221 titanium edge welded face, rolled, combined with a Ti811 casting, tungsten, and aluminum. (Loft: 11.5 degrees, MSRP $450)
FAIRWAY AND UTILITY WOODS
The TW777 woods were born from the legacy of Honma’s legendary persimmon LB-GET fairway woods. The LB-GET sole was designed to embody a smooth turf interaction, long carry, and a high launch. The new TW777 FW/UT models reimagine the sole design using modern technology, resulting in a boldly sculptured sole that achieves seamless turf contact and stable impact, providing confidence to hit from any lie. Carrying the spirit of the persimmon era, Honma’s TW777 woods deliver a new evolution in ball flight.
The fairway woods feature the Get Sole trio of a carbon crown, tungsten, and aluminum,which effectively lowers the center of gravity. The C300 steel face increases ball speed. Adjustable weights and sleeve enable fine-tuning, even on fairway woods. The TW777 Max features a forged cup face and a slightly larger clubhead size for a larger sweet spot and exceptional forgiveness. The Carbon Crown enables a deep, low-CG design for easier launch, even from the ground. (MSRP $375)
The TW777 utility woods feature the Get Sole structure that delivers smooth turf interaction and stable impact. The adoption of a high-strength C300 steel face enhances distance performance. The design excels in balanced workability and straight-line stability, enabling precise distance control. (MSRP $325)
A NEW-GENERATION IRON SET
The TW777 PCB Max irons are designed for easy launch with a large head and full cup face. Engineered with a soft forged body and a vibration-absorbing emblem. The Honma CUT – a precision milled slope at the top of the face – enhances a visually forgiving appearance. (Irons: 5, 6, 7, 8, 9, 10, 11, AW, SW. MSRP $1,125 5-piece set with Vizard shafts).
HONMA’s TW777 line carries forward enduring design masterpieces into the present, preserving the classic shape while pursuing distance, forgiveness, and feel. Experience a one-of-a-kind club that elevates tradition into the future.
For more information on Honma visit https://us.honmagolf.com/.
About Honma Golf
Founded in 1959, Honma Golf is a prestigious and iconic golf brand known for its premium, high-tech, and top-performing golf clubs. With a focus on innovative technologies and traditional Japanese craftsmanship, Honma Golf offers a wide range of equipment to suit the preferences and abilities of golfers worldwide. From the luxury BERES series to the Tour-validated T//World line, Honma Golf is committed to creating the highest-quality golf products on the market today. Learn more at us.honmagolf.com/.
MEDIA CONTACTS:
Kevin Frisch PR
Joanne Miller
(815) 603-5119
joanne@kevinfrischpr.com
Kevin Frisch
(989) 614-0241
kevin@kevinfrischpr.com
Honma Golf
Taylor Hull
Sales Director, North America
(424) 263-4821
taylorhull@honmagolf.com
