(Nashville, TN and Anaheim, CA) – Honors, the luxury apparel brand known for its modern, high-performance designs, is thrilled to announce a new partnership with RepSpark, the leading provider of digital solutions for B2B wholesale commerce. This collaboration represents a pivotal moment for Honors as the brand expands its reach to target generations of female golf enthusiasts.
Transcending Women’s Golf Fashion
Founded in 2023 by three passionate female golfers, Honors quickly garnered attention for its innovative approach to women’s golf and lifestyle apparel. The brand merges modern, classic designs with high-performance materials, creating a versatile wardrobe that supports women through every aspect of their day, including sport and leisure activities. With a collection that includes well-tailored, classic silhouettes in evergreen shades of black, navy, white, and creamy beige, Honors aims to redefine course and court attire.
Huntley Rodes, Co-Founder and COO of Honors, expressed her excitement about the partnership: “We are so excited to be partnering with RepSpark as we launch our wholesale business. After speaking with mentors in the golf industry, we learned that they are the preferred partner by many. We were also incredibly impressed with their team, the support that they offer small brands like us, and how easy they made the integration with our eCommerce platform.”
Crafted and curated with versatility in mind, Honors’ products include high-waisted pull-on shorts, skorts, half-zip tops, polo shirts, double-breasted blazers, and pants with tee holders and ball cleaner details. With nearly half a million women taking up golf since the pandemic, Honors expansion into wholesale comes at an ideal time.
With fashion continuing to converge between online buying preferences and in-person experiences, Honors has prioritized connecting with customers through dedicated fit days, personalized shopping experiences, and exceptional customer service. This customer-centric approach has set a strong foundation for their expansion into wholesale.
RepSpark CEO and Founder Meghann Butcher shared her enthusiasm for the collaboration: “I am thrilled to welcome Honors to our platform. Honors is a luxury apparel brand that embodies the vision of creating versatile, high-performance clothing for the sport of life. Their commitment to merging modern, classic designs with cutting-edge materials aligns perfectly with our mission to streamline and elevate wholesale operations. We are excited to support their journey in offering a seamless wardrobe that moves, performs, and transitions effortlessly through every aspect of their day.”
To explore the latest apparel offerings from Honors, visit their website at www.wearhonors.com and shop Honors on RepSpark at app.repspark.com/Honors. Retailers interested in stocking Honors apparel can create their account at app.repspark.com or repspark.com/retailers.
About Honors
Honors was founded in 2023 by three female golfers with the aim of designing modern women’s golf and lifestyle apparel that moves, performs, and transitions on the course, court, and beyond. Headquartered in Nashville, TN, the lifestyle brand is on a mission to develop elevated essentials that are accessible, buildable, and interchangeable—ultimately inspired by the sport of life. Honors’ collections are available online at our RepSpark store app.repspark/honors and through our website at www.wearhonors.com, along with select retail locations.
About RepSpark Systems
RepSpark is the leading provider of digital solutions for B2B wholesale commerce. Designed to be personalized, intuitive, and powerfully intelligent, RepSpark’s platform drives brands to connect and collaborate with their buyers to place orders, create digital line sheets and analyze key data 24/7. RepSpark brands leverage technology to drive sales growth and better serve their retailers. Founded in 2007, RepSpark is headquartered in Anaheim, CA. To join RepSpark Community, create an account at app.repspark.com, and for more information, visit www.repspark.com.
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Contact:
Eric Gandarilla
eric.gandarilla@repspark.com
www.repspark.com
Bo Wood
bo@ridgemedia.com
