News

Ecco: Staff player Fred Couples wore its Classic Premier golf shoes en route to winning the Champions Tour’s Administaff Small Business Classic.

Pilla High Performance Eyewear: Staff player Christina Kim wore the company’s special edition custom Freedom frame, which consists of the American flag on the temple, en route a sixth-place tie at the Sime Darby LPGA Malaysia.

Adidas Golf: Launches Traxion Lite as the latest member of its GolfLite Collection. The lineup is engineered to be lightweight and use spikeless technology.

The Littlest Golfer: Will introduce ultra-premium 100 percent mercerized cotton retro-print polos at the 2011 PGA Merchandise Show in Orlando, Fla.

Adidas Golf: Launches Traxion Lite as the latest member of its GolfLite Collection. The lineup is engineered to be lightweight and use spikeless technology.

Etonic: Launches its women’s 2011 golf footwear line with the addition of Sport Tech and Lite Tech II for women.

Antigua: Earns first place in London Ontario Golf’s Golf Gear Awards best apparel category.

Pilla High Performance Eyewear: Launches its newest line of performance eyewear that is targeted toward golfers and uses an innovative light management system.

AHEAD: Reports through the first three quarters of the fiscal year that sales are up versus prior year and bookings for its fall 2010 and spring 2011 line are up versus prior year in all three categories – headwear, apparel and accessories. AHEAD also announces the hiring of five new sales reps.

Trion:Z Staff professional Brittany Lincicome wore the company’s Palette bracelet en route to a second-place finish at the Navistar LPGA Classic.

Dawgs Golf: Becomes a sponsor of the New England Intercollegiate Golf Association Fall Tournament, which finishes today, Tuesday, Oct. 19.

Imperial Headwear: Announces enhancements to its X210 cap. The cap will be available with either the traditional buckle closure or the new Velcro closure.

Hollas: Announces plans for the Canadian-based company’s increased U.S. exposure, which will include an expanded collection of shirts for spring 2011.

Abacus: Reports on its women’s autumn/winter collection, which includes its Cowal Wind Stop sweater.

KemperSports: Agreement to manage Highland Park Country Club is extended by The City Council of Highland Park, Ill.

Sunice: Introduces an updated spring 2011 outerwear collection, which features a Hurricane category and a functional, fashion-driven sport layering category.

AHEAD: Now offers a Pink Ribbon collection under its Kate Lord brand in support of Breast Cancer Awareness Month.

Fila Golf: Partners with Golf4Her.com, an online boutique for women’s golf apparel that will offer the Fila Golf brand.

Imperial Headwear: Sales representative Bob Holcomb retires from the company’s Northwest region, ending his 42-year employment with the company.

Second Skin Garment Co.: Hires Rick Griffiths as the company’s western Canadian sales manager.