News

Kaenon Polarized: Launches its 2012 spring sunglass collection – the first of several planned releases this year – as the company celebrates it’s 10th year of selling premium polarized eyewear.

In Fiamme: Apparel line is now available in the golf shops at Desert Mountain Club in Scottsdale, Ariz.

AHEAD, Kate Lord: Debut new sun protection apparel and headwear that have UPF 30+ and 50+, respectively.

Adidas Golf: Unveils its Samba Golf majors collection for 2012, a collection that includes four limited-edition colorways, individually numbered and inspired by golf’s most prestigious tournaments. Only 1950 pairs of each model have been created, commemorating the introduction year of the original and iconic Samba.

Tommy Hilfiger Group: Introduces the fall 2012 golf collection manufactured by The Fletcher Leisure Group. The collection features three groups inspired by the preppy heritage and energetic spirit of the Tommy Hilfiger brand – Vintage Modern, Urban Picnic and Winter Beach.

Imperial: Announces staff and organizational changes, including the appointment of Steve Johns to director of sales for golf, outdoor and resort.

SunSport Optics: Introduces its newest golf style sunglass. The super-lightweight golf style features TR90 frame technology, optically-correct decentered lenses, and 100 percent UVA and UVB protection.

Loudmouth Golf: Releases its spring 2012 collection, which features seven new distinctive patterns.

Sabona: Expands its 2012 product line with its first leather magnetic necklace, along with eight new magnetic bracelets.

Cutter & Buck: Names Ryan Nolz as its 2011 Salesperson of the Year.

Cross Golf: To participate in a fashion show at the EWGA Long Island Chapter’s 13th Tee-Off Party and Sponsor Expo on March 13 at the Melville Marriott Long Island.

Trion:Z: Tour staffer Rory McIlroy won The Honda Classic wearing the Active Series magnetic wristband.

Sabona: Expands its 2012 product line with its first leather magnetic necklace, along with eight new magnetic bracelets.

Sun Mountain: Introduces the Torrent collection as part of its 2012 rain gear. Torrent offers guaranteed waterproof protection using a new four-way stretch woven fabric that shields against wind and rain, while remaining breathable and stretching to allow a free golf swing.

In Fiamme: Italian golf apparel is now among the apparel selections in the Arizona Biltmore Country Club golf shop in Phoenix, Ariz.

Linksoul Club by John Ashworth & Co.: Announces the addition of eight industry-leading green grass sales representatives – Linda Hunziker (Illinois), Mary Mahoney and Laura Ball (Colorado, Utah, Wyoming), John Parsons (southeast Florida), Tom Pope (Pacific Northwest), Valerie Tumlinson (northern Florida), Cammy West (Arizona, New Mexico) and Brad Wright (western Pennsylvania, West Virginia, western New York).

Junior Sports Corp.: Announces Kentwool as the sock provider for Hank Haney International Junior Golf Academy and International Junior Golf Tour. Kentwool will provide socks to all Hank Haney IJGA students and division winners of the remaining 50 regular-season IJGT events.

Kentwool: Named a preferred partner of the Symetra Tour, and will receive branding and product exposure through various tour channels, including its website, tournaments, pro-ams and mobile office.

Edwin Watts Golf Shops: Launches the E Whitley collection of women’s apparel, highlighted by an assortment of performance polos, skorts and shorts.

USA Dawgs: Dawgs Partners division announces an alliance with the Nevada Athletic Directors Association, and will work to develop a Dawgs Partners fundraising program at every school.