The app evolves into a playing companion that golfers use before, during and after every round. LIBERTY CORNER, N.J. –…
News
Club Champion Expands to Kiawah Island with New Mobile Fitting Studio
America’s #1 club fitter brings custom fitting experience to Kiawah Island, South Carolina Willowbrook, IL – Club Champion, the nation’s…
KBS Victory at the Bank of Utah Championship
The Bank of Utah Championship winner captured a breakthrough PGA TOUR victory while relying on KBS Tour 125 S+ shafts…
Winner of Bank of Utah Championship Played With Graphite Design Tour Shafts
Carlsbad, CA – Pro’s Choice Golf Shafts, Inc. announced today that the winner of the PGA TOUR Bank of Utah…
Elite Grips Celebrates Jeeno Thitikul’s Victory at the LOTTE Championship
ORANGE COUNTY, CA. – Elite Grips, a Japanese manufacturer of innovative and high-performance golf grips, celebrates ambassador Jeeno Thitikul’s victory…
PROTOCONCEPT GOLF Partners with Dormie Workshop for Exclusive Handcrafted Leather Headcover Collection
Premium collaboration brings together Japanese golf equipment design and Dormie’s renowned leather craftsmanship. ORANGE COUNTY, CA – PROTOCONCEPT GOLF, the…
SuperStroke Congratulates Austin Smotherman on First Career Win at the Bank of Utah Championship
California native earns breakthrough two-stroke victory with a Zenergy TLT Pistol 1.0 putter grip. Wixom, MI – SuperStroke, the No. 1…
The Plantation Course at Kapalua To Host LPGA Tour’s 2027 LOTTE Championship
Kapalua, Maui, Hawai‘i – The Plantation Course at Kapalua will host the LPGA Tour’s 2027 LOTTE Championship from March 18 to…
KINETIXX Launches AI-Powered Fitting Tool Using 40+ Years of Engineering Expertise in Every Golfer’s Pocket
New free-to-use platform uses decades of product technology, flight modeling and engineering expertise to help golfers identify the right shaft…
PROTOCONCEPT Golf Adds Another Tour Victory With Next-Generation Prototype Irons
Komatsu Open win marks a new milestone as both prototype iron designs earn victories ahead of their official launches. ORANGE…
Paramount Brands Appoints Paige Weiland as National Sales Lead for Peter Millar Licensing Co.
Veteran golf industry executive brings extensive sales leadership, national account and retail experience to drive continued growth LOUIS, Mo. —…
Wedge Guys Turns Up the Color With New Neon Green GLP Velvet Golf Grip
The vivid new color expands the popular GLP Velvet family for golfers and retailers seeking performance with personality. WAUCONDA, Ill….
Outside the Ropes – Which US Golf Markets Still Have “Rate Runway” in ‘27?
Last month we took a mid-depth dive into which US golf markets, compared to CPI-measured inflation over the 10-yr period…
Five Wins Across Five Tours in Standout Weekend for Softspikes
Brentwood, Tenn. – The Bank of Utah Championship winner led a standout weekend for Softspikes, wearing Tour Flex Pro spikes to…
GMS Agency Appointed Global PR Agency for the Experience Golf
(London, UK) – GMS Agency has been appointed as the global PR and communications agency for luxury golf travel specialist The…
Motor City Golf Club Announces Addition of Jackson Koivun for TGL Presented by Sofi’s 2027 Season
Two-Time NCAA Team Champion & PGA Tour Winner Joins Brooks Koepka on Motor City Golf Club Roster Following Unbeaten Presidents…
Captains Darren Clarke, Retief Goosen and Justin Leonard Reveal World Class Teams for the Skechers World Champions Cup Supporting Shriners Children’s
Major champions and World Golf Hall of Fame members headline the three teams, with new Skechers Brand Ambassadors Justin Leonard,…
How Racquet Sports Can Grow Club Culture and Memberships
North Carolina’s Hope Valley Country Club is serving a hardcourt success model. There was a time, not so long ago,…
Johnnie-O Debuts 2026 Lodge Collection with Elevated Fabrics and New Fall Colorways for Easy Layering and All-Day Comfort
RALEIGH, N.C. — Johnnie-O, the premium lifestyle apparel brand rooted in East Coast tradition, West Coast casual and Midwest grit,…
Srixon ZXi Iron Testing
True Spec Golf, the premium, brand-agnostic club-fitting company, is joined by golf broadcaster and fitting expert Doug Smith to test…
