PGA

Tee Direct: To launch its new Tef Tee, which features a Teflon-coated head that reportedly eliminates more than 90 percent of the frictional forces between the ball and tee to create more distance.

VedaloHD: Will exhibit its VedaloRx line, which is now available in eight of VedaloHD’s best-selling styles with more being introduced at the show.

iGolf: To provide an interactive experience with an emphasis on advancements in mobile handsets, GPS hand-held devices and other powered by iGolf partners.

Crescent Systems: To feature its line of product, including the new M360 club marketing solution in partnership with Up to Par Marketing.

International Network of Golf: To host a question-and-answer session with LPGA player Natalie Gulbis in the ING hospitality room on Thursday, Jan. 27.

4DSwing: To showase its 4D modeling coaching and swing analysis system.

Prodigy: To exhibit its Prodigy putter and its integrated two-part training system.

Bridgestone Golf: Will stream live video from its booth during the entire three-day show. Live video will include ball-fittings, Q-and-A sessions with Matt Kuchar and Paula Creamer and a skype-powered Q-and-A with recently named 2012 U.S. Ryder Cup captain Davis Love III.

PSP Golf: Will feature its The Little One, a regulation-sized iron grip and shaft with a club head the size of a standard 7-iron’s sweet spot, at Demo Day and during the three-day show.

Pure Golf Grips: Will unveil several new products, including the first colored grips made of 100 percent rubber, and showcase its all-weather line of grips and unique tapeless installation system.

JumboMax Grips: To debut three sizes of its super-oversized grips. The company says the grips “help eliminate many of the problems associated with the golf swing caused by improper gripping of the club and the resulting loss of control.”

Bridgestone Golf: Will stream live video from its booth during the entire three-day show. Live video will include ball-fittings, Q-and-A sessions with Matt Kuchar and Paula Creamer and a skype-powered Q-and-A with recently named 2012 U.S. Ryder Cup captain Davis Love III.

PSP Golf: Will feature its The Little One, a regulation-sized iron grip and shaft with a club head the size of a standard 7-iron’s sweet spot, at Demo Day and during the three-day show.

JumboMax Grips: To debut three sizes of its super-oversized grips. The company says the grips “help eliminate many of the problems associated with the golf swing caused by improper gripping of the club and the resulting loss of control.”

Keiser University College of Golf: To promote golf education by showcasing the university’s new Port St. Lucie, Fla., campus and curriculum.

Nippon Shaft: To showcase its new N.S. Pro Modus3 Tour 120 shaft, which has been in development for the past 18 months with input from PGA Tour players.

Divots Sportswear: Announces that LPGA player Sara Brown, a two-time Golf Channel “Big Break,” will conduct an autograph session at the company’s booth on Friday, Jan. 28 at 1 p.m.

Trion:Z: LPGA staffer Brittany Lincicome will hold an autograph session at the company’s booth on Thursday, Jan. 27, from 2-3 p.m.

EnergyCare USA: Will exhibit its holistic line of sports, health and wellness products.