Weatherman Partners with Arnold Palmer for Commemorative Umbrella Capsule Collaboration
Six new umbrellas to launch at the Arnold Palmer Invitational
New York – Weatherman, the meteorologist-founded, Bluetooth-embedded umbrella brand, announced its Arnold Palmer Collection, inspired by one of golf’s most loved and iconic figures. The collaboration will be sold at the onsite retail store at the 2020 Arnold Palmer Invitational presented by Mastercard, when the tournament week kicks off on March 2nd and also will be available for presale on the Weatherman website starting on March 5th.
The Weatherman x Arnold Palmer Collection pays homage to the golf legend’s charismatic, colorful personality and brings his ubiquitous umbrella logo to life with six umbrellas in three new designs. Each design will be available in Weatherman’s Golf and Collapsible sizes. In addition to the red/yellow/white/green umbrella featured in the Arnold Palmer logo, there also will be a design available in solid black and white.
“We are honored to partner with Arnold Palmer Enterprises to deliver a collection of umbrellas that represent the personality and character of Arnold Palmer over his life and career,” said Tyler Kupper, Partner and Chief Revenue Officer at Weatherman. “The Weatherman and Arnold Palmer creative teams spent months perfecting designs that fully capture Mr. Palmer’s style, and we’re excited to launch the capsule collection at Bay Hill during the 2020 Arnold Palmer Invitational presented by Mastercard.”
“Arnold Palmer chose an umbrella logo to represent his brand, and so clearly the umbrella is an important part of our story,” said Cori Britt, Vice President of Strategic Affairs at Arnold Palmer Enterprises. “Weatherman umbrellas are a fantastic reflection of our commitment to quality and functionality, and we are very happy to be working with them.”
In addition to being sold at the tournament onsite retail store powered by Fanatics, the Bay Hill Pro Shop and select Arnold Palmer designed courses around the United States also will sell the collection year-round. Participants in the Arnold Palmer Invitational Pro-Am will be gifted a commemorative umbrella.
All Weatherman Umbrellas are equipped with optional Bluetooth technology called “The Droplet” to track their location so they are not left behind, and the Weatherman app makes sure you won’t forget to bring your Weatherman umbrella along on rainy days. The Golf and Collapsible Umbrellas are made of industrial-strength fiberglass that prevents breaking and inverting, and vented canopies can withstand winds up to 55 mph.
About Weatherman:
When one of the nation’s most trusted meteorologists, Rick Reichmuth, was unable to find an umbrella that met his standards, he set out to design his own—and Weatherman was born. Weatherman is the only umbrella on the market to blend unmatched quality with smart technology and ingenious design. The free Weatherman app pairs with an optional Droplet Bluetooth tracker to detect the forecast, then reminds you when you need to take your Weatherman umbrella along. The tracker also ensures you always know where to find your umbrella and alerts you when you may have left it behind. Weatherman was named Best Umbrella in Golf Digest’s Editors’ Choice Awards in 2018 and 2019, and proudly serves as the Official Umbrella of the American Junior Golf Association, as well as the umbrella supplier of the U.S. Ryder Cup team, U.S. and International Solheim Cup Teams and U.S. and International Presidents Cup teams.
About Arnold Palmer Enterprises:
Arnold Palmer Enterprises (APE) oversees Arnold Palmer licensees in lifestyle apparel, accessories, home furnishings and more, including branded collections in territories around the globe. Launched in 1961 as the business division for legendary golfer Arnold Palmer, who pioneered the sports marketing industry, APE is guided by its founder’s principles and committed to celebrating his brand, which transcended golf to become one of the world’s most beloved.
Media Contact
Melissa Moore | The Door | melissa@thedooronline.com | (407) 949-8413
