CLEARWATER, FLA., USA / SEOUL, SOUTH KOREA – – Zen has added Paron in South Korea to its list of international distributors for the industry-leading Green Stage and Swing Stage moving floors.
Both products will be demonstrated at the Maekyung SBS Golf Expo in Seoul’s COEX exhibition center from Thursday 18th to Sunday 21st April 2024.
Paron founders Jeongho Cho, Changgi Kim and their team will be joined by a delegation from Zen’s UK headquarters including Managing Director Andy Hiseman and Product Manager George Stubbs. Eric Lynge from Sporting Insights Asia, Zen’s advisors in the Asia Pacific region, will also join the Expo team.
Jeongho Cho said: “Paron is proud to introduce Zen technology to the Korean market. Zen technology is the clear leader as regards independent moving playing surfaces in today’s golf market, and we know that there are further developments coming from Zen which will change the sport forever.
“We expect our booth at the Maekyung SBS Golf Expo to be the busiest in the Show, because Korea has never seen anything like Green Stage or Swing Stage before. They are truly next-level tools both for coaching and golf entertainment. We have already had a great deal of interest, and we expect to take many orders next week.”
Andy Hiseman said: “This is ideal timing for Green Stage and Swing Stage to make their debuts in the South Korean market. Paron has developed a compelling business model including a clever mobile app which will introduce bookable Zen Green Stage putting sessions to the South Korean driving range industry in a powerful way.
“Zen Swing Stage is also set to revolutionize driving range golf by making ‘moving bays’ available for range operators to monetize at a premium price, and Paron will also be spearheading this initiative in South Korea for Zen.”
British firm Zen pioneered the Adaptive Terrain Technology (ATT) category in golf 12 years ago with the creation of the Green Stage, bringing indoor putting on subtle, realistic gradients to the sport for the first time. In 2017 Zen teamed with Sky TV to create a new BAFTA award-winning outside broadcast at the Open Championship, adding full-swing hitting off slopes to the Sky Sports Open Zone. With the release of the Swing Stage in 2022, Zen became golf’s only supplier of Tour-quality variable playing surfaces for both putting and hitting, enhancing most existing indoor and range golf technologies by adding movement, powered by proprietary technology developed under guidance from the UK’s leading sports science, engineering, advanced manufacturing and wellness institutions. All Zen products carry the UKCA product certification mark, which confirms compliance to UK legislation including safety, environmental and manufacturing regulations.
Eric Lynge said: “South Korea has become a global golf powerhouse over the last two decades. The introduction of Zen technology to this market is set to give millions of Korean golfers safe, stable and fully-adjustable gradients when playing range golf, screen golf or putting indoors. We will be excited to witness this in person at the Golf Expo!”
Excluding delivery and installation, the Zen Swing Stage for hitting shots from sloping lies starts at $19,450 USD. The adjustable Zen Green Stage, which adds Tour-quality putting, starts at $30,945.
Zen is a PGA Partner in Great Britain & Ireland, with two Zens at The PGA’s Belfry HQ, and its moving floors are used by multiple PGAs around the world including USA, Australia and Germany.
For further product details please enquire at www.zen.golf or call 727-855-2034 from the USA.
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CONTACTS
GLOBAL ENQUIRIES: ZEN
- Zen Green Stage Ltd | +44 (0)1226 781000 | @zengreenstage | zen.golf
- Andy Hiseman, Zen Green Stage | hiseman@zen.golf | +44 (0)7795 360112
- Zen USA office: (+1) 727-855-2034 (Florida)
ABOUT ZEN GREEN STAGE
www.zen.golf | @zengreenstage
Zen’s Adaptive Terrain Technology (ATT) technology has released billions of new putting opportunities for learning and play off-course, and also adds similar magnitude from tee to green with virtually limitless fairway slopes available within seconds. Its Zen Green Stage and Zen Swing Stage products are golf’s most accurate, safest and most reliable moving floors with the best playing surfaces and the widest range of movement – ideal for capturing new performance data suitable for elite training, or for recreating the golf course indoors for a more enjoyable golf sim experience. Golf’s leading launch monitors and simulators, putting technologies and force / balance plate systems are brought to life on Zen’s precisely-adjustable gradients. Our customers in 24 countries include the PGAs of America, GB & Ireland, Australia and Germany; many leading major venues and universities; PGA Tour and DP World Tour players and their coaches; national governing bodies; serious golfers with home studios; and a wide range of different golf clubs, golf academies, golf coaching facilities and commercial entertainment venues. The company is based in Sheffield, UK, with a network of Zen Certified Installers and distributors worldwide.
