LebanonTurf chooses Bryant Marketing Communications as its public relations firm. LebanonTurf is a division of privately-held Lebanon Seaboard, a developer of solutions for the turf and landscape maintenance industry.
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Kodak and PGA TOUR Expand Marketing Partnership
Kodak and the PGA Tour expand their marketing partnership that includes several new official categories, plus the addition of six holes to the Kodak Challenge. Also, Kodak is now the official imaging provider of the PGA Tour, including the Champions and Nationwide tours.
Golfing Magazine Announces it will be featuring Iron Sets and Individual Hybrids in Spring 2009 Issue
Golfing Magazine will feature iron sets and individual hybrids in its “Hands On” equipment testing section in its upcoming spring issue.
Grafalloy Teams with Zelocity in New Fitting Packages
Shaft manufacturer Grafalloy partners with Zelocity, maker of launch analysis systems. A cross-promotional agreement has been developed in which free Grafalloy ProLaunch AXIS graphite shafts will be provided with each purchase of a Zelocity PureLaunch Doppler Radar launch monitor.
Dynamic Gold Takes Top Money at Bob Hope Classic
True Temper reports that the winner of the Bob Hope Classic played its Dynamic Gold SL steel shafts en route to his first PGA Tour victory. Also, True Temper shafts were played in the irons of the top-eight finishers.
Jim McLean Adds the Explanar to his School at the Doral Resort, Miami, Florida
Explanar Golf reports that noted instructor Jim McLean adds the Explanar Golf Training and Fitness System to his instructional school at the Doral Resort in Miami, Fla.
Pat Gibbs top National Sales Rep for FLGOLF, Inc.
FlGolf Inc., exclusive U.S. distributor of Volvik golf balls, recognizes Pat Gibbs as its top national independent sales representative.
GolfAchiever Offers Golf Simulation Packages starting at $5k during the 2009 PGA Show
GolfAchiever will offer special golf simulator pricing packages, starting at under $5,000, during the PGA Merchandise Show.
Aldila’s VooDoo® launches Bob Hope Classic winner to first PGA Tour victory
Aldila reports that the winner of the Bob Hope Classic played its VooDoo shaft in his TaylorMade R9 driver.
GolfGym® Introduces the New Joey D Signature Series PowerBandz
GolfGym introduces its new Joey D Signature Series GolfGym PowerBandz. The series was developed by PGA Tour fitness coach Joey Diovisalvi.
Pat Perez Stays Strong to Win The 50th Bob Hope Classic With Help From PGA Tour Coach Joey Diovisalvi and GolfGym® Training Products
GolfGym reports that Pat Perez won the Bob Hope Classic, his first PGA Tour victory, after working with fitness coach Joey Diovisalvi and the company’s training products.
Decorated Instructor Hank Haney To Make Appearance In SkyGolf Booth #1803 At PGA Merchandise Show
SkyGolf, make of the SkyCaddie rangefinder, announces that instructor Hank Haney will appear in its booth at the PGA Merchandise Show on Thursday, Jan. 29.
AccuSport Announces New VectorX Launch System
AccuSport International Inc. adds to its Vector Launch System line of products with the VectorX, which measures ball speed, launch angle, back spin, side spin and side angle.
Sundog Eyewear Introduces the Mela-Lens
Sundog Eyewear creates the Sundog Mela-Lens utilizing Melanin Lens technology. The new line is infused with a synthetic melanin that absorbs light seamlessly over a broad range, providing 98 percent blue light filtration and 100 percent UVA/B protection.
BRIEFLY
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Golf Channel announces that David Allen has joined GolfChannel.com as editor of instruction and equipment. Allen has been a golf journalist for 12 years, with previous stints at Golfonline, Golf and Golf For Women magazines. … David Noll Jr. of Dalton, Ga., receives the Georgia State Golf Association‘s 2008 “Tommy Barnes Award,” signifying the association’s overall Player of the Year.
TaylorMade’s New R9™ Driver wins Twice in its First Week on the PGA Tour
TaylorMade reports tour staff professional Pat Perez put the company’s new R9 driver in his bag en route to winning the Bob Hope Classic. Also, TaylorMade won the driver model count.
BACK-IN-BLACK! 10 Years After The Famed Spider Redefined Golf & The Plastic Golf Cleat Category … Softspikes® Launches Black Widow® Tour™
PrideSports, maker of Softspikes cleats, launches its Black Widow Tour, which enables golfers to custom match their golf cleats to their swing, balance and weight distribution.
CHAMP® Celebrates Another Tour Win At Bob Hope Classic
MacNeill Engineering reports that the winner of the 50th Bob Hope Classic wore the Champ Stinger spike, while more than half of the field wore Champ spikes.
NGCOA's Hughes: Golf's Business Fundamentals Remain Strong
National Golf Course Owners Association CEO Mike Hughes will present the state of the association address on Feb. 5 during the NGCOA’s annual conference in New Orleans, La.
International Network of Golf Announces Golf Marketing Services and four Companies To Sponsor 'Putting University' in ClubING Reception at PGA Show
Golf Marketing Services and four putting-related companies will sponsor “Putting University” and a media reception in the International Network of Golf hospitality room at the PGA Merchandise Show on Friday, Jan. 30.
