A modern advancement in materials and design, inspired by Honma’s heritage. Carlsbad, CA — Honma Golf, the leader in…
Equipment
XXIO AND VESSEL JOIN FORCES FOR EXCLUSIVE LADIES PACKAGE SET, JUST IN TIME FOR THE HOLIDAYS
HUNTINGTON BEACH, Calif. – XXIO®, a global leader in lightweight luxury golf equipment, announces an exclusive collaboration with premium bag…
CRAFTED FOR EFFORTLESS PLAY, XXIO INTRODUCES THE ALL-NEW XXIO 14
HUNTINGTON BEACH, Calif., – Leading the way in ultralightweight, luxury golf equipment for Women and Seniors, XXIO® is proud to…
KBS WINS 2025 NEDBANK GOLF CHALLENGE
KBS continues to dominate on the world stage, with the winner of the 2025 Nedbank Golf Challenge on the DP…
2025 HERO WORLD CHALLENGE WINNER PYAED GRAPHITE DESIGN TOUR IN VICOTRY
Carlsbad, CA – Pro’s Choice Golf Shafts, Inc. announced today that the winner of the 2025 Hero World Challenge held at…
BUILT FOR BETTER: SRIXON’S NEW ZXIR IRONS REDEFINE GAME IMPROVEMENT
HUNTINGTON BEACH, Calif. – Expanding its acclaimed ZXi Iron family into the game improvement category like never before, SRIXON® introduces…
ZXIR & ZXIR HL | 2026 SRIXON IRON TESTING
True Spec Golf, the premium brand-agnostic club fitting company, is joined by Srixon’s VP of R&D to break down the…
NEW PXG LIGHTNING METALWOODS ARRIVE WITH SPEED, POWER, AND PRECISION THAT REDEFINES WHAT A SWING CAN DO
PXG’s new drivers, fairways, and hybrids deliver a breakthrough blend of physics, materials science, and fitting innovation Scottsdale, AZ …
EVNROLL INTRODUCES ORIGIN — FEATURING NEW SWEETFACE™ 2.0 TECHNOLOGY
Softer. Faster. Straighter. Sweeter. CARLSBAD, CA – Evnroll, the award-winning putter brand, proudly introduces ORIGIN— a bold new line of…
ARETERA GOLF UNVEILS AO2: A NEW ERA OF PERFORMANCE WOODS SHAFTS
CARLSBAD, CA — ARETERA Golf, a rising innovator in premium golf–shaft engineering, proudly announces the launch of its newest line…
NIPPON SHAFT WINS in JAPAN
CARLSBAD, Calif. – A 40-year-old Japanese pro used Nippon Shaft steel shafts to author a five-shot victory at the Dunlop…
KBS WINS 2025 LPGA CME GROUP TOUR CHAMPIONSHIP
KBS continues to dominate on the world stage, with the winner of the 2025 LPGA Tour Championship trusting the KBS…
2025 KORN FERRY PLAYER OF THE YEAR AND 2THUMB PUTTING GRIP PLAYER TIES FOR SEVENTH AT THE RSM CLASSIC
Novi, MI – The 2025 Korn Ferry Tour Player of the Year, Rookie of the Year, and 2THUMB grip player…
GOLFEBIKES BLACK FRIDAY $1000 DISCOUNT
DAYTON OHIO – GolfEbikes have quickly become the most popular single rider device of all time, actually delivering on the…
PROTOCONCEPT GOLF LOYALIST EARNS A SPOT ON THE 2026 LIV TOUR
-RR Wedges were used throughout this season to excel on the international circuit and secure a spot on the LIV…
THE THRILL OF DRAINING BOMBS, AND THE AGONY OF SHORT MISSES
If you watch enough golf tournament telecasts, it might be easy to assume that pros make a majority of the…
BETTINARDI GOLF AND THE UNIVERSITY OF NOTRE DAME UNVEIL OFFICIALLY LICENSED GOLF COLLECTION
Tinley Park, IL — Bettinardi Golf is proud to announce the debut of the official Notre Dame x Bettinardi Collection,…
KZG UNVEILS THE ALL-NEW SYNERGY SERIES FORGED IRONS — PRECISION, PLAYABILITY, AND FORGIVENESS WORKING IN PERFECT HARMONY
Palm Desert, CA — KZG, the #1 Custom ProLine in golf equipment, is proud to announce the launch of the…
BETTINARDI GOLF EXPANDS ANTIDOTE SERIES WITH TWO NEW SHAPES — SB3 AND SB5
Pre-order begins November 18 | Official launch December 2 Tinley Park, IL — Bettinardi Golf is proud to announce the…
GRAPHITE DESIGN TOUR AD XC-6 X-STIFF WINS PGA TOUR CHAMPIONS CHARLES SCHWAB CUP CHAMPIONSHIP AT PHOENIX COUNTRY CLUB
Carlsbad, CA – Pro’s Choice Golf Shafts, Inc. announced today that the winner of the PGA TOUR Champions Charles Schwab Cup…
