Equipment

Callaway Golf: To celebrate tour staffer Ernie Els’ Open Championship victory with a creative promotion featuring the Razr Fit driver and the Hex Black Tour golf ball. Based on Els’ score of 273, Callaway will – for 273 hours beginning at 12 a.m. PT on July 25 – sell its Razr Fit driver for $273 and its Hex Black Tour golf ball for $27.30 online.

Orlimar: EZR 15.5 push cart receives a silver medal on Golf Digest’s Hot List.

Mitchell Golf: Scuba bending machine, co-designed with Cleveland Golf/Srixon, can now be purchased directly from Mitchell Golf for $4,999.

Callaway Golf: To celebrate tour staffer Ernie Els’ Open Championship victory with a creative promotion featuring the Razr Fit driver and the Hex Black Tour golf ball. Based on Els’ score of 273, Callaway will – for 273 hours beginning at 12 a.m. PT on July 25 – sell its Razr Fit driver for $273 and its Hex Black Tour golf ball for $27.30 online.

Orlimar: EZR 15.5 push cart receives a silver medal on Golf Digest’s Hot List.

Wishon Golf: Introduces its 752TC irons, which feature a traditional head shape with a deep cavity back profile.

KBS: Tour X flex shaft was played in the irons of the Open Championship winner and runner-up.

Adams Golf: Introduces its new Speedline Tech driver, which features improved aerodynamic shaping, easy-to-use Fastfit adjustability and a lightweight, multi-material construction.

Zero Friction: Introduces the ZF Advantage club series, which includes a driver, fairway 3-wood and hybrid.

Aerotech Golf: SteelFiber composite iron shafts were played by third- and ninth-place finishers at the Open Championship.

SuperStroke Golf: Jumbo putter grip was used by a ninth-place finisher at the Open Championship.

Zero Friction: Introduces the ZF Advantage club series, which includes a driver, fairway 3-wood and hybrid.

Aldila: Wins the wood and hybrid shaft counts at the Open Championship. This year, according to Darrell Survey, Aldila had 15 more wood and 12 more hybrid shafts in play than its closest manufacturer.

Champ: Spikes were worn by the winner and 14 top-10 finishers at the Open Championship, according to Darrell Survey.

Miura Golf: Introduces the KM-007 forged and milled mallet putter, and the company’s first of its kind.

Fujikura: Motore Speeder shaft was played by the Open Championship winner.

Softspikes: Cleats worn by the True South Classic champion and by 68 percent of the plastic cleat-wearing field.

Tour Edge Golf: Exotics CB4 fairway wood was played by a third-place finisher at the Open Championship.

Titleist: Tour staffers Scott Stallings, Jason Bohn, Billy Horschel and Bud Cauley finished first through fourth, respectively, at the True South Classic.

Golf Pride: Grips were played by 119 of the 156 players in the Open Championship field.