Abacus: Features the Abacus Lily, a classic capri and skort, in its Spring 2011 collection.
Abacus: Signs Hannah Jun, a player on the LPGA, LPGA Futures and Ladies European tours, to an endorsement agreement. As part of the agreement, Jun will wear Abacus apparel on tour.
Tifosi Optics: Announces design improvements to its best-selling Slip model. “Among the technical changes for 2011, the Slip has an exclusive-to-Tifosi adjustable earpiece system,” said co-founder Joe Earley.
Bermuda Sands Apparel: Hires John Gerken as a sales representative who will cover the company’s Illinois region.
Second Skin: Reports on the reception of its golf outerwear brand – including the popular Drywick line – after a three-absence at the PGA Merchandise Show. “Our Drywicks are a staple in more than 900 pro shops in Canada and we knew the combination of quality, technology and value would resonate with the U.S. market,” said managing partner Don Nichols.
Etonic: To give away a free glove with the purchase of a pair of Etonic golf shoes. The promotion runs through May 31.
VedaloHD: Continues as exclusive eyewear supplier of Caddy For A Cure, a charitable organization that auctions off opportunities to caddie for professional players in PGA Tour practice rounds.
Dawgs Golf: Introduces its new Dawgs Partners collegiate and scholastic fund-raising program. A high school, college or university that becomes a Dawgs Partner can raise funds for its programs through the online sale of Dawgs shoes, including footwear customized for the school.
Ecco: Staff player Aaron Baddeley wore its World Class GTX golf shoes en route to a two-shot victory at the Northern Trust Open. Fellow Ecco staffer Fred Couples tied for seventh.
Kentwool: Signs Peter Jacobsen, a two-time Champions Tour major winner, to an endorsement agreement. Jacobsen will wear the company’s socks in competition.
Golfweek: Annual Golfest event series at The Villages on March 4-5 will include appearances by Hall of Famers Greg Norman and Nancy Lopez.
Seaview-A Dolce Resort: Golf shop recognized by Golf World on its 100 Best Golf Shops list. “It is essential to keep the shop vibrant while offering a fresh selection of products that cater to male and female golfers of all ages, sizes and abilities,” said Stephen Havrilla, director of golf for Seaview.
The Antigua Group: Named supplier of staff and volunteer uniforms for the inaugural RR Donnelley LPGA Founders Cup.
Heritage Golf Group: Announces that TPC Tampa Bay is named among Golf World’s 100 Best Golf Shops for 2011.
Fila Golf: Tour staffer Stacy Lewis finished second at the Ladies European Tour’s ANZ RACV Ladies Masters. Included in Lewis’ wardrobe were Fila’s Lisbon Polo and Rimini Skort.
Cutter & Buck: Names Scott Cunningham as its 2010 Salesperson of the Year.
Sunice: Staff player Mark Wilson drained a 9-foot birdie putt on the second playoff hole to win the Waste Management Phoenix Open. Fellow Sunice staffer J.B. Holmes tied for fifth.
Cobra-Puma Golf: Signs Jonas Blixt, Blair O’Neal and Diego Velasquez to endorsement agreements that will have the trio playing Cobra Golf equipment and wearing Puma Golf performance apparel and footwear.
Grand Cypress Golf Club: Named to Golf World’s 100 Best Golf Shops in America list. Grand Cypress, located in Orlando, FL, was honored in the public category.
Divots Sportswear: Tour staffer Sonny Skinner is selected as Senior PGA Professional Player of the Year. Skinner is a PGA teaching professional at River Pointe Golf Club in Albany, GA.
Abacus: Introduces a women’s Bollina Jacket as part of its 2011 Spring Collection.