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Sunice: Hires Jean Cloutier as its chief financial officer and chief operating officer, effective as of Jan. 16.

Annika Sorenstam: Joins the board of directors of Wee Golf, a digital platform dedicated to giving parents, guardians and golf facilities a program to introduce children to the game.

Golf Channel: Hires Cara Robinson as a co-host for the network’s “Morning Drive” show. Robinson is expected to start her new role in late February.

Golf Course Superintendents Association of America: Reports on Bobby Goerlich, golf superintendent at Maple Hill Golf Club in Marathon, NY.

Wilson Staff: Announces its 2015 advisory staff – Kevin Streelman, Padraig Harrington, Troy Merritt, Paul Waring, Marcel Siem, Brendan Steele, Ricky Barnes and Anthony Wall.

International Clubmakers Guild: Names Eric Ng, of Big Fish Golf, as its ICG 2015 Asia Clubmaker of the Year.

U.S. Kids Golf: Announces the recipients of the Top 50 Kids Teachers Award. The class of 2014 includes golf professionals from 22 states, Canada, and Costa Rica.

AHEAD: Names Chuck Lord, the company’s first-ever employee in 1995, as chief creative officer.

EWGA: CEO Pam Swensen appeared on the Back9Network’s “The Turn” to discuss diversity and inclusion of women in golf.

EWGA: CEO Pam Swensen appeared on the Back9Network’s “The Turn” to discuss diversity and inclusion of women in golf.

Imperial Headwear: Hires seven sales representatives prior to the PGA Merchandise Show – Dave Sherrow and JD Mann (Carolinas), Brian Kresge (greater Los Angeles), Pam Rehm (west Florida), Marc Heistand and Bob Magness (Michigan) and Cyndi Millspaugh (Wisconsin).

Chase54: Signs PGA Tour player Will Wilcox to an apparel endorsement agreement.

Chase 54: Hires Chris Reyna as vice president of sales.

Power Tee: Extends its endorsement agreement with golf instructor Mitchell Spearman.

Cure Putters: Seeks PGA-certified golf instructors in key markets throughout the U.S. for its new ambassador program.

Nexbelt: Signs Jim Furyk to an endorsement agreement.

Nexbelt: Signs Jim Furyk to an endorsement agreement.

Ping: Signs PGA Tour rookie Carlos Ortiz, the 2014 Web.com Tour Player of the Year, to a multi-year endorsement agreement to play the brand’s equipment.

California Golf Writers & Broadcasters Association: Selects the honorees for its 56th CGWBA Awards on Feb. 10.

Gary Player Group: Reports on 2015 being Gary Player’s 50th anniversary since completing the career Grand Slam.