Advertise • Subscribe • Contact

The Business of Golf

Uncategorized

BRIEFLY

Victoria Hills Golf Club in Deland, Fla., will host the Florida Junior Tour May 13-14. … Tail, designer and manufacturer of golf apparel, launches a new campaign entitled "Empowering Women" and sponsors six golfers on the LPGA and Futures tours. … Bank of America, in cooperation with Colonial Country Club, The Friends of Golf and the Golf Coaches Association of America, names Matt Every of Florida, Anthony Kim of Oklahoma, and Chris Kirk of Georgia as finalists for The Ben Hogan Award, presented annually to the top men’s NCAA Division I, II or III, NAIA or junior college golfer. … South Central Golf Inc. will host the Summer Golf Merchandise Expo in Arlington, Texas, Aug. 14-15. … The Golf Show Co. reports that more than 30,000 people were in attendance at the London Golf Show, April 26-29, and that ticket sales revenue was up 27 percent over last year. … Simon & Schuster announces a June 5 release date of "Two Years In St. Andrews", written by former Golf magazine editor-in-chief George Peper. … The Haggin Oaks Golf Complex in Sacramento, Calif., reports that approximately 12,000 people attended the 31st Haggin Oaks Golf Expo and Demo Day, April 28-30. … The Chichester Golf Club in West Sussex, England, offers a "666" packages in which golfers can play six holes of golf for just £6 when teeing off for 90 minutes from 6 a.m. on weekends and 7 a.m. during the week. … Arnold Palmer announces a $2 million gift from The Arnold D. Palmer 2003 Charitable Trust to the University of Pittsburgh Cancer Institute to create The Arnold Palmer Endowed Chair in Cancer Prevention. … Graphite Design International reports that three top-four finishers at the Zurich Classic of New Orleans played GDI shafts. … Keswick Hall, a boutique hotel and country club in Charlottesville, Va., introduces "Goga," a weekly 60-minute class, based on the principles of yoga. The class involves a series of yoga positions that focus on those areas of the body that are critical to a good golf swing. … Hartefeld National and Inniscrone golf clubs in Avondale, Pa., will hold the first 36-hole Summer Solstice Tournament on Monday, June 19.

Designer Sadock At PGA Tour Superstore

Golf & Tennis Pro Shop Inc. announces that designer Jamie Sadock will present a fashion show at the company’s PGA Tour Superstore in Duluth, Ga., on May 11.

Ashworth Europe Inks Partnership Deal

Ashworth Europe becomes the official apparel partner of the PGA of Portugal, a deal which will entitle the brand to on-course branding, television, print and online exposure.

U.S. Women's Open Entries Close; 59 Golfers Currently Exempt

The U.S. Golf Association accepts 1,097 entries for the U.S. Women’s Open, which will be played June 29-July 2 at Newport Country Club in Newport, R.I. It is the third consecutive year the number of entries for the championship has surpassed 1,000.

SMT Golf's 455 Deep Bore Sets Two New Distance Records in New Zealand

Baden Waiwai and Kate Chadwick recently broke two New Zealand Long Drive records using SMT Golf‘s 455 Deep Bore driver. Waiwai captured the Men’s Open Division with a drive of 383.44 meters, while Chadwick won the Junior Girls Division with a drive of 241.15 meters.

Chicago Bears Chief Marketing Executive Joins KemperSports

KemperSports announces that Dave Greeley, who has served as the chief marketing officer and senior director of sales and marketing of the Chicago Bears, will join the firm as executive vice president and general manager later this month.