Fila Golf: Staffer Stacy Lewis finished third at the LPGA Mizuno Classic in Shima, Japan. Lewis wore Genova, Messina and Sussex polos.
News
Divots Sportswear's Heubach Wins Salesperson Of The Year Honor
Divots Sportswear: Bill Heubach, senior vice president of sales and marketing, has been named 2010 Salesperson of the Year for the Georgia Section of the PGA of America.
Etonic Names Dowd As Southeast Florida Sales Rep
Etonic Worldwide: Hires Pat Dowd as its southeast Florida sales representative.
EDI Streamlines Fairway & Greene Inventory Levels At Point Of Sale
Fairway & Greene: Introduces its own EDI replenishment technology into the golf marketplace. Electronic data interchange allows for the sharing of real-time sales and inventory data by retailers with wholesalers to manage inventory levels and maximize sales.
Trion:Z Selects Read The Greens As PR Firm
Trion:Z: Selects Read the Greens to provide the public relations support for its golf division.
WGC-HSBC Champ Wears Trion:Z Product
Trion:Z: Dual Loop ionic magnetic bracelet was worn by the WGC-HSBC Champions winner.
EDI Streamlines Fairway & Greene Inventory Levels At Point Of Sale
Fairway & Greene: Introduces its own EDI replenishment technology into the golf marketplace. Electronic data interchange allows for the sharing of real-time sales and inventory data by retailers with wholesalers to manage inventory levels and maximize sales.
Second Skin Expands Raln Collection
Second Skin: Announces the expansion of its waterproof rain collection for introduction into the U.S. golf and resort market for spring 2011.
Byrd Wears Kentwool For Ace
Kentwool: Tour staffer Jonathan Byrd won the Justin Timberlake Shriners Hospital for Children Open wearing the company’s Tour Standard model sock.
Scheyden Precision Eyewear, Designer Hussey Partner
Scheyden Precision Eyewear: Partners with eyewear and optics designer Patrick Hussey, who will oversee the company’s product development beginning with the brand’s 2011 collection.
Nike Golf To Debut Nike Lunar Control Shoe
Nike Golf: Tour staffers Paul Casey, Anthony Kim, Carl Pettersson, Francesco Molinari and Charl Schwartzel will debut the brand’s Nike Lunar Control golf shoe at this week’s WGC HSBC Champions.
Etonic Adds Sport Tech, Lite Tech II To Women’s Line
Etonic: Launches its women’s 2011 golf footwear line with the addition of Sport Tech and Lite Tech II for women.
Couples Wears Ecco In Champions Tour Win
Ecco: Staff player Fred Couples wore its Classic Premier golf shoes en route to winning the Champions Tour’s Administaff Small Business Classic.
Kim Sports Freedom Frame In Malaysia
Pilla High Performance Eyewear: Staff player Christina Kim wore the company’s special edition custom Freedom frame, which consists of the American flag on the temple, en route a sixth-place tie at the Sime Darby LPGA Malaysia.
Adidas Golf Introduces Traxion Lite Footwear
Adidas Golf: Launches Traxion Lite as the latest member of its GolfLite Collection. The lineup is engineered to be lightweight and use spikeless technology.
TLG To Launch Retro-Print Polos
The Littlest Golfer: Will introduce ultra-premium 100 percent mercerized cotton retro-print polos at the 2011 PGA Merchandise Show in Orlando, Fla.
adidas Golf Introduces TRAXION LITE Footwear
Adidas Golf: Launches Traxion Lite as the latest member of its GolfLite Collection. The lineup is engineered to be lightweight and use spikeless technology.
Etonic Adds Sport Tech, Lite Tech II To Women's Line
Etonic: Launches its women’s 2011 golf footwear line with the addition of Sport Tech and Lite Tech II for women.
Antigua Takes Home A First
Antigua: Earns first place in London Ontario Golf’s Golf Gear Awards best apparel category.
Pilla Launches New Golf Line
Pilla High Performance Eyewear: Launches its newest line of performance eyewear that is targeted toward golfers and uses an innovative light management system.