Equipment

Adams Golf introduces the Insight XTD Hybrid-Fairway Wood, which combines the easy-to-hit performance of the company’s hybrids with the increased distance of its fairway woods.

Elite Sport Products introduces its Dead On Putter Series III.

Graphite Design introduces its Tour AD YSQ shaft model, whose Axial Composite Interlace construction delivers performance in four key areas — launch angle, spin rate, accuracy and distance.

Night Flyer Golf will debut its new Night Flyer CL with Constant Light at the PGA Merchandise Show, Jan. 17-19 in Orlando, Fla.

Big Daddy Golf introduces the the Big Daddy driver, a weed whacking golf club. Powered by 6 AA batteries, its electric motor is powerful enough to cut through the rough around your ball.

Fujikura reports that the winner of the Mercedes-Benz Championship used its Rombax technology in his driver shaft.

Graphite Design reports that its YS-8.1 shaft was used in the 3-wood of the Mercedes-Benz Championship winner.

Titleist golf ball users Daniel Chopra and Steve Stricker finished one-two at the season-opening Mercedes-Benz Championship. Chopra played the Pro V1x, while Sticker played the Pro V1.

Golf Digest names Yes! C-Groove putters Abbie and Hanna to its 2008 Hot List. The Abbie is a traditional blade forged carbon steel putter with patented C-Groove technology and the Hanna is a center-shafted mallet putter with a high MOI.

The SeeMore Putter Co. introduces its first offset models of the mSeries, featuring the new, proprietary Whistle shaft that is designed and engineered to perform with its proprietary putting system for golfers who prefer their hands forward at address.

Fujikura reports that the winner of the Mercedes-Benz Championship used its Rombax technology in his driver shaft.

Golf Digest names Yes! C-Groove putters Abbie and Hanna to its 2008 Hot List. The Abbie is a traditional blade forged carbon steel putter with patented C-Groove technology and the Hanna is a center-shafted mallet putter with a high MOI.

TaylorMade started the 2008 PGA Tour season strong by ranking No. 1 in drivers, fairway woods and irons at the Mercedes-Benz Championship, and was used by champion Daniel Chopra.

Adams Golf reports that, according to Darrell Survey, its hybrids were played by more pros than any other at the Mercedes-Benz Championship.

C-Thru Grips reports that the winner of the Mercedes-Benz Championship used a custom India and Sweden grip on his putter.

United Sports Technologies introduces the next evolution of Proforce Series, the Proforce V2 95 Constant Weight iron shafts.

Tiger Shark will unveils its Optix Tour and Blade putters, along with its Fatso grip at the PGA Merchandise Show, Jan. 17-19 in Orlando, Fla.

United Sports Technologies introduces the next evolution of Proforce Series, the Proforce V2 95 Constant Weight iron shafts.

Tiger Shark will unveils its Optix Tour and Blade putters, along with its Fatso grip at the PGA Merchandise Show, Jan. 17-19 in Orlando, Fla.

Buster Grips, a reverse taper golf grip, receives approval by PGA Partners Club testers. More than 77 percent of the testers gave the grip a positive rating.