VedaloHD Eyewear: Extends its endorsement agreement with LPGA player Stacy Lewis through the 2011 season. Lewis wears the Prato and Bari models on and off the course.
Business
PGA National Honored In Golf World’s “100 Best Golf Shops for 2011”
PGA National Resort and Spa: Named among Golf World’s 100 Best Golf Shops for 2011. The list appears in the magazine’s Jan. 31 issue.
Brand-New Salish Cliffs Golf Club At Little Creek Casino Resort (Shelton, WA) Hires Head Professional
Salish Cliffs Golf Club: Announces the hiring of David Kass as head golf professional for the new club that is an amenity of the Squaxin Island Tribe’s Little Creek Casino Resort in Shelton, WA.
Hot Stix Golf Opens State-Of-The-Art Outdoor Fitting Center At SilverRock Resort In La Quinta, CA
Hot Stix Golf: Opens a state-of-the-art outdoor fitting center at the SilverRock Resort in La Quinta, CA, host of the PGA Tour’s Bob Hope Classic. The facilities incorporates an array of proprietary technology and is overseen by Pat Fitzsimons, a certified Hot Stix Golf fitter.
Pellucid's SOI Goes SRO At 2011 PGA Merchandising Show
Pellucid: Reports on its 2011 State of the Industry presentation at last week’s PGA Merchandise Show. “Our State of the Industry is not a labor of love, but rather a cold-eyed gathering of facts along with critical analysis that should be the basis of your business decisions for the upcoming year,” said company president Jim Koppenhaver.
PGA National Honored In Golf World's "100 Best Golf Shops for 2011"
PGA National Resort and Spa: Named among Golf World’s 100 Best Golf Shops for 2011. The list appears in the magazine’s Jan. 31 issue.
Encore Presentation Of Golf Convergence’s Complimentary Webinar On Strategic Planning On February 1, 2011
Golf Convergence: To provide an encore presentation of its strategic planning webinar on Tuesday, Feb. 1. Participants, according to Golf Convergence, will learn eight steps to increase net operating income by more than 12 percent in 2011.
Encore Presentation Of Golf Convergence's Complimentary Webinar On Strategic Planning On February 1, 2011
Golf Convergence: To provide an encore presentation of its strategic planning webinar on Tuesday, Feb. 1. Participants, according to Golf Convergence, will learn eight steps to increase net operating income by more than 12 percent in 2011.
USGA Announces Long-Term Apparel Agreement with Polo Ralph Lauren
U.S. Golf Association: Signs a five-year agreement with Polo Ralph Lauren that designates the company as the official apparel outfitter for the USGA and the U.S. Open Championship. Under the agreement, Polo Ralph Lauren will outfit all USGA committee members, staff and more than 5,000 volunteers at the U.S. Open.
Lexus And USGA Extend Partnership
U.S. Golf Association: Announces a multi-year renewal of its strategic partnership with Lexus, ensuring that Lexus will remain the exclusive automotive partner of the USGA and the official car of the U.S. Open, U.S. Women’s Open, U.S. Senior Open and U.S. Amateur.
Golf Digest Announces Golf Digest Rewards e-Commerce Program
Golf Digest: Announces its first-ever e-commerce site called Golf Digest Rewards, which will enable users to research, comparison shop and purchase equipment online and to earn cash back from their purchases.
Swan Lake Golf Resort Hires Andy Mears As Golf Sales Manager
Swan Lake Golf Resort: Announces the hiring of Andy Mears as its golf sales manager.
Four Pittsburgh Area Courses Headline Last Week’s Roster of 18 Courses Joining Golf Channel’s GolfNow.com
GolfNow.com: Announces the addition of four Pittsburgh-area courses – The Club at Blackthorne in Jeannette, Cherry Wood Golf Course in Apollo, 7 Springs Golf Course in Elizabeth Township and Three Lakes Golf Club in Pittsburgh – to its growing network of courses using the web-based service.
The stronger your grip, the lighter your grip
Grip4orce: Introduces its training aid this week.
Datrek® Introduces The Catalina, Stylish Women’s Cart Bag
Datrek: Introduces its Catalina cart bag, the first women’s specific model in the Datrek collection since the brand was acquired by Dynamic Brands.
Antigua Named Travelers Championship’s Staff and Volunteer Apparel Supplier For 16th Consecutive Year
Antigua Group: Chosen as the supplier of staff and volunteer uniforms for the PGA Tour’s Travelers Championship for the 16th consecutive year.
Active Network, Golf Hires Ed Mullen as Southeast US Market Sales Manager
Active Network, Golf: Hires Ed Mullen as its Southeast U.S. market sales manager for sales of golf software for country club operations and marketing development.
Bag Boy® Unveils The “Quad” – Adding First Ever Four-Wheel Model To The Company’s Innovative Fleet Of Push Carts
Bag Boy Co.: Unveils the Quad, the first-ever four-wheel model to the company’s fleet of push carts.
From the Caddie-Shack to the Caddie-Castle
Professional Caddie Association: Announces that the TCF-PCA Worldwide Caddie Hall of Fame’s Class of 2010 will be inducted, Friday, Jan. 28, at 4 p.m.
Callaway Golf Presents 2011 New Product Lineup
Callaway Golf: Introduces its new 2011 lineup of product, which includes the innovative RAZR Hawk and Diablo Octane drivers, each featuring a groundbreaking ultra lightweight material called Forged Composite. Also, the company introduces three iron models within the new RAZR X line – RAZR X, RAZR X Tour and RAZR X Forged.
