Hello golf stakeholders: We now have 2 of golf’s “core tertile” months for rounds (4 consecutive months of May-Aug, the…
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JUNE OTR: PERFORMANCE MEASUREMENT MADE SIMPLER
Performance Measurement Made Simpler: What Do Comparative, Trend & Reference Views Tell Us? We’re now entering season three of our…
JUNE PERSPECTIVE: WILL PGA-PIF DREAMS ACTUALLY GROW THE INDUSTRY?
Hello golf stakeholders: The first month of golf rounds’ “core tertile” (4 consecutive months of May-Aug which represent nearly 50%…
GOLF WEATHER IMPACT: MAY SIGNIFICANT “UP”; APR UTILIZATION EASES SLIGHTLY
Golf Weather Impact: May Favorability Makes It 4-out-of-5 for ‘23 May turned in a 2nd consecutive, and 4th for the…
MAY OTR: 2022 GOLF CONSUMER BASE UP FOR 3RD CONSECUTIVE YEAR!
2022 Golf Consumer Franchise: Third consecutive growth year! The results are in from our annual May ritual of analyzing and…
MAY PERSPECTIVE: FAIRER SKIES AND MORE GOLFERS ON THE HORIZON
Hello golf stakeholders: We now have 4 months “in the books” and, while the results have been choppy by month…
GOLF WEATHER IMPACT: APR “SHOWERS” INDUSTRY WITH FAVORABLE GPH
April turned in a robust backdrop for play as Golf Playable Hours (GPH) registered +12% vs. Year-Ago (YA). That provided…
MAR OTR: PRICING IS ALWAYS AND EVERYWHERE A BUSINESS-CONSUMER TUG-OF-WAR
Where are we in the macro-cycle? Add movie theaters and bowling alleys to the growing list of industries that have…
MAR PERSPECTIVE: HOW MUCH MONEY WOULD PERMANENT DST REPRESENT FOR GOLF?
Hello golf stakeholders: We’ve now made the daylight savings switch and, up here in the north (and the high country…
FEB. WEATHER UP, JAN. UTILIZATION OFF
Golf Weather Impact: Favorability Continues Into February Following the ’23 forecast outlined in our ’22 State of the Industry, February…
FEB OTR: RETENTION IS JOB 1 IN 2023
Golfer Retention is Job 1 in ‘23 As promised last month, we continue our summary of our 20th annual State…
GOLF LOCAL MARKET ANALYZER 2.0: HOW MUCH HEALTHIER IS YOUR MARKET POST-COVID?
We all know that golf has significantly benefitted ’19-’22 from the COVIdend in both rounds (the current key driver to…
PELLUCID ’22 STATE OF INDUSTRY: HOW ABNORMALLY UNFAVORABLE WAS WEATHER?
’22 State of the Industry: Weather Impact Was Abnormally Unfavorable Continuing our select release of interesting facts from the 20th…
WEATHER ANALYSIS IS FUN… WHEN THE PICTURE’S POSITIVE
The Golf Business Conference and PGA Merchandising Show are now in the rearview mirror (much bigger turnout for both this…
’22 SOI: IS GOLF AGAIN READY FOR SUPPLY EXPANSION?
’22 State of the Industry: Could Golf Currently Support More Supply? Continuing our select release of interesting facts from the…
PELLUCID 2022 STATE OF THE INDUSTRY NOW AVAILABLE; (UNUSUALLY) OPTIMISTIC OUTLOOK
’22 State of the Industry: Golf Demand Strengthens Despite Rounds Decline Pellucid announces the publishing of their definitive 2022 State of…
THANKS TO JAN. WEATHER, +34% GPH = STRONG START TO ’23!
For those of you who attended the ’22 State of the Industry (SoI), you’ll recall that we quantified how poor…
JAN. OUTSIDE THE ROPES: ’22 ROUNDS DOWN BUT GOLF DEMAND UP?
’22 Rounds Down but Demand for Golf Was Up? Stuart and I are back from our annual Orlando pilgrimage having…
REGISTER NOW FOR PELLUCID’S 20TH STATE OF THE INDUSTRY PRESENTATION!
Pellucid State of the Industry Presentation Pellucid’s announces its 20th annual Pellucid State of the Industry Presentation during the PGA…
JAN PELLUCID PERSPECTIVE: (SIGNIFICANTLY) BETTER WEATHER AHEAD IN ’23
Hello golf stakeholders: It’s time for the pre-GBC/PGA Merchandising Show issue of the Perspective as everyone packs their bags, sticks…
