Make Golf Grow Again: Part II – Retention & Reactivation (R&R) Last month I opened the year with an assessment…
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Feb Perspective: Course financing, the woke go for broke
Feb Perspective: Course financing, the woke go for broke Greetings golf stakeholders: We’re now officially past the winter midpoint for…
Feb Perspective: Course financing, the woke go for broke
‘Feb Perspective: Course financing, the woke go for broke” Greetings golf stakeholders: We’re now officially past the winter midpoint for…
January Golf Weather Impact: Mild Winter Weather “Tide” Raising All Boats
January Golf Weather Impact: Mild Winter Weather “Tide” Raising All Boats January’s weather impact turned in a 3rd consecutive month of…
’19 State of the Industry, “Flat is the New Up”
’19 State of the Industry, “Flat is the New Up” Pellucid announces the release of its 2019 State of the…
Dec Weather Impact, Strong Finish Should Help Full Season Markets!
December Golf Weather Impact: Strong Finish Should Help Full Season Markets December’s weather impact turned in a 2nd consecutive month of…
Registration Open for Pellucid’s Annual Edition
Pellucid State of the Industry: Registration open for 17th annual edition The reservation process for attending Pellucid’s 17th annual Pellucid…
Dec Outside the Ropes Newsletter – Possible Support Level Signs in ’19
Dec Outside the Ropes Newsletter – Possible Support Level Signs in ’19 This will be an abbreviated issue due to…
Dec Perspective: GolfNow again disrupts PoS landscape
Greetings golf stakeholders: First, Merry Christmas to our readers and Happy Holidays to those of different faiths. By the time…
Nov Weather Impact, Oct Utilization-Up & Up!
November Golf Weather Impact: Nice upward bump, but late November’s weather impact turned in a nice gain as Golf Playable Hours…
Pellucid Report: How Golf Operations Technology “Should” Make Your Life Easier
How Golf Operations Technology “Should” Make Your Life Easier I’ll bet you were thinking this issue was going to be about…
Pellucid Report: For the northern climes, there’s no “November dividend”
Greetings golf stakeholders: We’re barely into November and Chicago has had two snowfalls and much of the country has already…
October Golf Weather Impact
October Golf Weather Impact: A Modest Downward Draft October’s weather impact flipped to negative, after a modest September gain, as Golf…
Sep Perspective: Is “fun” golf’s most compelling calling card?
Dear Golf Industry Professional: With Labor Day in the rearview mirror, the PGA TOUR yielding to college & professional football…
August’s Golf Weather Impact Was A Slight Downer
August Golf Weather Impact: Slight “Downer” August’s weather impact continued to trade in a fairly narrow range vs. an underwhelming ’18…
Time to Start Planning for 2020
Market Analysis: Time to Start Planning for 2020 Receding daylight, back-to-school, football preseason and the FedEx Cup all point to the…
What’s Your Golf Local Market Analysis?
Stop Guessing at Your Market’s “Health” GLMA Snapshot Report with Weather Impact Offer People often associate our multi-dimensional Golf Local Market…
Pellucid Issues July Report, Highlights Weather Impacts
July Golf Weather Impact: Still Waiting for “The Bounce” July’s weather impact results again underwhelmed vs. any comparative measure as…
Improved Database = Improved Marketing
Strengthen Your Database, Strengthen Your Marketing Pellucid, in collaboration with longtime partner V12, announces new tools that strengthen your customer…
Pellucid Issues July Perspective With Look at Drive Shack vs. TopGolf
July Perspective, Drive Shack Q1 results vs. TopGolf Dear Golf Industry Professional: It’s hard to believe that half the 2019…