Natasha Oon to debut the new Women’s Beta Lite at The Standard Portland Classic LOS ANGELES – Alma Mater, the…
Apparel
Callaway® Apparel Unveils Summer/Fall 2026 Collections Featuring Next-Gen Performance Technologies and All-Weather Versatility
We Fit The Game Miami, FL — Callaway® Apparel, developed by global fashion leader Perry Ellis International, today unveiled its…
Presidents Cup and Summit Golf Brands Unveil U.S. and International Team Uniforms for 2026 Event
B. Draddy and Zero Restriction to outfit teams at Medinah Country Club CHICAGO — The Presidents Cup and Summit Golf Brands…
Another Major Title for Softspikes, While PGA Tour Run Reaches 30 Weeks
Brentwood, Tenn., – Replaceable spikes delivered another major championship victory at the AIG Women’s Open, while also extending their remarkable…
Puma Golf X Palm Tree Crew Drop New Summer Collection for ‘26
Hustle Hard and Relax Easy with the latest PTC styling from PUMA Golf Hi-Res Images CARLSBAD, Calif. – Longtime…
Midspring Sport Appoints Asa Harp as Chief Operating Officer of Wholesale
Industry Veteran with Over 15 Years of Experience to Lead Strategic Growth and Operational Excellence for Wholesale Division WINNETKA, IL…
Johnnie-O Plants Firm Roots in Midwest with New Store in Chicago’s North Shore
The Premium Lifestyle Brand’s First Midwest Location in Wilmette Is Strategically Built Upon the Founder’s Hometown Ties WILMETTE, Ill. –…
Students x Payntr Collaboration “A Study in the Game”
To Be Released: Immediately Costa Mesa, California — Students and PAYNTR Golf introduce a collaboration born from a shared belief:…
Alma Mater Footwear Brings Joe Pavelski’s Wisconsin Roots to Lake Tahoe With Custom Beta
Defending American Century Championship winner debuted a one-of-one pair of the Beta at Edgewood Tahoe LOS ANGELES – Alma Mater,…
BooYaa builds global growth platform from South African golf roots
South African apparel brand BooYaa is entering its next phase of international growth by expanding its presence in markets such…
Guinness And PRG Golf Raise A Glass To New Licensed Collection
Accessory Specialist Launches Official Guinness Range In Recognition Of 20th Anniversary Celebrations VISTA, CA — PRG Golf, the global leader…
Branded Bills Reaches No. 2 in Golf Headwear Dollar Share During Peak Season
TEMPE, Ariz. — Branded Bills has become the No. 2 golf headwear brand by dollar share for the first time…
SQAIRZ® Debuts Spikeless Model of Its Championship-Winning ProS2™ Men’s Performance Golf Shoe
Flagship Performance Meets Premium Spikeless Versatility WINDHAM, N.H. — SQAIRZ, the performance footwear company redefining athletic movement from the…
Pukka Sets a New Standard in Custom Golf Headwear with the Launch of its 2027 Golf Collection at the PGA Buying Summit
New collection combines retail inspired design, premium craftsmanship, and unmatched customization to help golf facilities create headwear customers actually want…
Galvin Green Celebrates ‘the Great Wide Open’ in Latest Performance-driven Range
-Premium materials, nature-inspired styling and the warmest jackets in the brand’s history headline the 2026 Part Two collection- Premium high-tech…
Flyway Hats Partners With Inaugural Apga Michael Eaves Classic and Celebrity Pro-am, July 27-29 at TPC Louisiana
THOMASVILLE, Ga. — Flyway Hats, a premium performance headwear brand and official licensee of the PGA TOUR, is collaborating with…
SQAIRZ Builds Momentum in Professional Softball with Rachel Garcia Re-Signing and New Morgan Zerkle Partnership
Elite Athletes Expand Growing Movement to Rethink Performance from the Ground Up WINDHAM, N.H. — SQAIRZ, the performance footwear company…
Messy Teddy Partners With Repspark to Streamline Wholesale Ordering for Golf Shops Nationwide
Leading men’s performance lifestyle brand adopts the golf industry’s premier B2B wholesale platform to enhance the buying experience for golf…
TRUE linkswear Expands Lux2 Player Line with Two Timeless New Colorways
TACOMA, WASHINGTON – TRUE linkswear (TRUE), creator of ultra-comfortable modern golf footwear designed for walking on and off the course,…
Alma Mater Footwear to bring the Beta and 3PE Technology to the 2026 PGA Buying Summit in Frisco, Texas
DALLAS – Alma Mater, the footwear company using innovation to create a profound impact in the golf community, will attend…
