July Golf Weather Impact: Nationally flat but significant June Utilization gain! Following a familiar pattern, summer months weather variance was muted…
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JULY OUTSIDE THE ROPES, COVID BOUNCE IN JUNE, WHAT NEXT?
May-June COVID Rounds “Bounce”: What Does It Tell Us? After much speculation regarding whether and how much of rounds played…
JULY PERSPECTIVE: CAN DIFFICULTY LEAD TO COURSE DEMISE?
Greetings golf stakeholders: We’re now past the July 4th second summer holiday break and, while still living under the COVID…
JUN WEATHER IMPACT, MAY UTILIZATION: FLAT NATIONALLY WITH SIGNIFICANT REGIONAL SWINGS
Remember those old car commercials that featured miles-per-gallon figures and all the commercials had to include “your mileage may vary”? …
COVID’S INDUSTRY IMPACT: NO BENCHMARKING = FRUIT SALAD ANALYSIS
You’ve no doubt heard the phrase that a comparison isn’t valid because “it’s like comparing apples to oranges.” When the…
JUNE PERSPECTIVE: PANDEMIC ECONOMICS, MINIMIZING REVENUE LOSS
Greetings golf stakeholders: Welcome to the recreational golf “new normal” edition of The Pellucid Perspective. It’s hard to believe that,…
MAY WEATHER, IMPACT NEUTRAL NO HELP OR HURT TO COVID
May Golf Weather Impact: Flat backdrop to COVID changes in demand May’s weather impact held steady in May which basically…
May OtR ’19 Consumer Franchise Results, Flattening the Curve
2019 Golf Consumer Franchise: Flattening the Curve As we ride out the “COVID era” both in the golf industry and our…
’19 National Golf Consumer Franchise Profile Update Now Available
’19 National Golf Consumer Franchise Profile Update Now Available Pellucid announces the release of its annual update to the Golf…
May Perspective: ’21 PGA and GBC tradeshows will definitely be “different”
May Perspective: ’21 PGA and GBC tradeshows will definitely be “different” Greetings golf stakeholders: Welcome to the month two “shelter-in-place”…
Pellucid ’19 SoI Commentary released
Pellucid ’19 SoI Commentary released Pellucid announces the release of its 2019 State of the Industry (SoI) Commentary report (.pdf,…
Apr Weather, Mar Utilization: Turn downward but likely didn’t matter
April Golf Weather Impact: We took a bite, but not much pain… April’s weather impact went slightly south but, with…
Apr OtR Extract: Measuring COVID’s impact on ’20 Spring golf season
Golf’s Spring 2020 Season: COVID’s “Arrested Development” Impact Greetings subscribers and periodic readers from the friendly confines of the NW Chicago…
March Golf Weather Impact: COVID Spoils Pre-season Favorability
March Golf Weather Impact: COVID Spoils Pre-season Favorability March’s weather impact turned in a 5th consecutive month of gains as Golf…
Pellucid unveils Foresight, Weather and Rounds Forecasting
Pellucid Unveils Groundbreaking Golf Weather Forecasting: Introducing Cognilogic Foresight Pellucid and Edgehill Golf Advisors are introducing a 60-Day dynamic forecasting tool…
March Perspective, Good momentum precedes pandemic
Greetings golf stakeholders: The world officially got “wacky” last week as the vast majority of professional sports got put on…
Feb Weather, Mild Winter Pattern Continues
February Golf Weather Impact: Mild Winter Pattern Continues February’s weather impact turned in a 4th consecutive month of gains as Golf…
Feb Outside the Ropes: Make Golf Grow Again, Part II Retention & Reactivation
Make Golf Grow Again: Part II – Retention & Reactivation (R&R) Last month I opened the year with an assessment…
Feb Perspective: Course financing, the woke go for broke
Feb Perspective: Course financing, the woke go for broke Greetings golf stakeholders: We’re now officially past the winter midpoint for…
Feb Perspective: Course financing, the woke go for broke
‘Feb Perspective: Course financing, the woke go for broke” Greetings golf stakeholders: We’re now officially past the winter midpoint for…
