What’s Your Market Penetration: Do you know either the numerator or the denominator? As is often the case, this month’s…
Pellucid Corp.
SEP PERSPECTIVE: POPULATION SHIFTS AND POTENTIAL GOLF IMPACT
Hello golf stakeholders: The “core quad” months (May-Aug, comprises 48% of annual rounds on average) are now in the rearview…
GOLF WEATHER IMPACT: AUGUST A BROAD-BASED BLOODBATH FOR WEATHER
I mentioned last month that August was the final key hole of Amen Corner for the ’23 core golf season…
THE BLURRING LINE BETWEEN MUNIS AND FOR-PROFITS
We’ve had more than a few inquiries in the past few months regarding our facts, insights and opinions on the…
AUG PERSPECTIVE: DO YOU HAVE A STRATEGY DURING THIS PRICING POWER PERIOD
Hello golf stakeholders: We now have 3 of golf’s 4 core months (May-Aug) in the books with rounds gains for…
JUL WEATHER DELIVERS -4%, JUN UTILIZATION HEADS HIGHER (+4 PTS)
Golf Weather Impact: July delivers a “downer”, didn’t see that one coming… July delivered a surprising decline (based on our…
JULY OTR: HAVE WE REACHED PEAK GOLF REVENUE YET?
Have We Reached Peak Golf Revenue? It Depends on How You Measure It This month I’ll continue our ongoing study…
JUL PERSPECTIVE: SHAPE OF SUPPLY CHAIN IS SHIFTING
Hello golf stakeholders: We now have 2 of golf’s “core tertile” months for rounds (4 consecutive months of May-Aug, the…
JUNE OTR: PERFORMANCE MEASUREMENT MADE SIMPLER
Performance Measurement Made Simpler: What Do Comparative, Trend & Reference Views Tell Us? We’re now entering season three of our…
JUNE PERSPECTIVE: WILL PGA-PIF DREAMS ACTUALLY GROW THE INDUSTRY?
Hello golf stakeholders: The first month of golf rounds’ “core tertile” (4 consecutive months of May-Aug which represent nearly 50%…
GOLF WEATHER IMPACT: MAY SIGNIFICANT “UP”; APR UTILIZATION EASES SLIGHTLY
Golf Weather Impact: May Favorability Makes It 4-out-of-5 for ‘23 May turned in a 2nd consecutive, and 4th for the…
MAY OTR: 2022 GOLF CONSUMER BASE UP FOR 3RD CONSECUTIVE YEAR!
2022 Golf Consumer Franchise: Third consecutive growth year! The results are in from our annual May ritual of analyzing and…
MAY PERSPECTIVE: FAIRER SKIES AND MORE GOLFERS ON THE HORIZON
Hello golf stakeholders: We now have 4 months “in the books” and, while the results have been choppy by month…
GOLF WEATHER IMPACT: APR “SHOWERS” INDUSTRY WITH FAVORABLE GPH
April turned in a robust backdrop for play as Golf Playable Hours (GPH) registered +12% vs. Year-Ago (YA). That provided…
MAR OTR: PRICING IS ALWAYS AND EVERYWHERE A BUSINESS-CONSUMER TUG-OF-WAR
Where are we in the macro-cycle? Add movie theaters and bowling alleys to the growing list of industries that have…
MAR PERSPECTIVE: HOW MUCH MONEY WOULD PERMANENT DST REPRESENT FOR GOLF?
Hello golf stakeholders: We’ve now made the daylight savings switch and, up here in the north (and the high country…
FEB. WEATHER UP, JAN. UTILIZATION OFF
Golf Weather Impact: Favorability Continues Into February Following the ’23 forecast outlined in our ’22 State of the Industry, February…
FEB OTR: RETENTION IS JOB 1 IN 2023
Golfer Retention is Job 1 in ‘23 As promised last month, we continue our summary of our 20th annual State…
GOLF LOCAL MARKET ANALYZER 2.0: HOW MUCH HEALTHIER IS YOUR MARKET POST-COVID?
We all know that golf has significantly benefitted ’19-’22 from the COVIdend in both rounds (the current key driver to…
PELLUCID ’22 STATE OF INDUSTRY: HOW ABNORMALLY UNFAVORABLE WAS WEATHER?
’22 State of the Industry: Weather Impact Was Abnormally Unfavorable Continuing our select release of interesting facts from the 20th…
