The Golf Wire

Golf industry's latest news from golf's top brands and golfing business insiders. Find golf jobs, golf travel deals, golfing's business calendar and more.

Clubessential Doubles-Down on Mobile

Clubessential Doubles-Down on Mobile With Their Essential Suite for Private Clubs to Provide Safer Member Experiences The Essential Suite Allows Private Clubs to Provide Safe Member Experiences and Deliver Virtual Value to its Members   ​​​​​​Clubessential, the leading provider of full-suite and mobile-first private club management software and payment services, today announced a solution suite […]

Malcolm DeMille- Crafting Gifts and Awards for Charity Events

Malcolm DeMille- Crafting Gifts and Awards for Charity Events Charity golf tournaments are one of the most rewarding fundraising events. Not only do these events benefit those in need while providing a fun outlet, but if done right, they can become the go to event of the year. Malcolm DeMille has proudly created several products […]

Skyframe to Offer Custom Club-Branded Face Masks

Custom Club-Branded Face Masks Offered at 10% Discount by Skyframe   Supply your staff with high quality masks that feature club branding and bring a level of professionalism and familiarity to this new golf environment. From valets to maintenance crews, blank face masks have quickly become part of course apparel but remain a stark contrast […]

Clubs Help And Other Charities Reap Rewards of Taylormade Driving Relief Golf Challenge

CLUBS HELP AND OTHER CHARITIES REAP REWARDS OF TAYLORMADE DRIVING RELIEF GOLF CHALLENGE Orlando, Fla.  Charity was the big winner this past weekend, when live golf returned to center stage and four of the best golfers in the world showcased their talents in the TaylorMade Driving Relief Golf Challenge. Rory McIlroy and Dustin Johnson won on […]

Wittek Reveals Brand New Ball Retriever – The Wittek OneTouch

Wittek Reveals Brand New Ball Retriever – The Wittek OneTouch Late last week, Wittek Golf, a P&W Golf Supply company and the industry leader in golf course and driving range equipment revealed a brand-new ball retriever aimed at making golf both during and after the COVID19 situation safer. The result, the Wittek OneTouch, made from […]

Global Golf Sales Supplies New Table Cover Line For Leading Tournament Operators

Global Golf Sales Supplies New Table Cover Line For Leading Tournament Operators Global Golf Sales, a leading distributor servicing country clubs, golf facilities and tournament associations nationwide has recently fulfilled tournament table covers and tents for the North Florida PGA Section, as well as the South Florida PGA Section. In business for over twenty years, […]

May Perspective: ’21 PGA and GBC tradeshows will definitely be “different”

May Perspective: ’21 PGA and GBC tradeshows will definitely be “different” Greetings golf stakeholders: Welcome to the month two “shelter-in-place” edition of The Pellucid Perspective. The encouraging news is last month’s issue was set against the backdrop of less than half of US courses being open, we’re now 95%+ (albeit with significant limitations and restrictions […]

“Back2Golf,” Debuts “Golf and Social Distancing” PSA’s

Golf Industry Debuts “Golf and Social Distancing” PSAs Featuring Steph Curry, Matt Kuchar and Nelly Korda to Help America Get Back2Golf Responsibly   Editor’s Note: To download the 30-second “Golf and Social Distancing” video PSA, click here. To download the “Do Your Part to Get Back2Golf Social Distancing Guidelines” poster, click here.   AUGUSTINE, Fla. (May […]

Club Champion Reopening Nationwide In Phases With Promotion

Club Champion Reopening Nationwide In Phases With Promotion Nation’s #1 fitter offers free fitting with purchase as COVID-19 closures subside Willowbrook, IL — Custom club fitter and builder Club Champion is in the midst of a phased store reopening program as retailers are being allowed to resume operations. To ensure golfers are ready for the […]

Primex Helps Golf Courses Move Forward With Cart Divider System

Primex Helps Golf Courses Move Forward With Cart Divider System In order for golf courses to keep golfers on the course while still practicing social distancing, Primex Plastics Corporation has created the PrimexProtect™ Eagle and Birdie lines of golf cart dividers RICHMOND, IND. – Most golf courses around the nation are slowly opening following months of […]

PGA TOUR Champions Announces Combined 2020-21 Season

PGA TOUR Champions Announces Combined 2020-21 season PONTE VEDRA BEACH, Florida – PGA TOUR Champions has announced that its tournaments in 2020 and 2021 will combine to form one season, and the next Charles Schwab Cup champion will be crowned in November 2021 at the Charles Schwab Cup Championship. Due to the circumstances related to the […]

Spirit Golf Association Launches Spirit Food Fund to Benefit The Houston Food Bank

Spirit Golf Association Launches Spirit Food Fund to Benefit The Houston Food Bank in Response to COVID-19 Local sports celebrities Jim Nantz, Stacy Lewis and Clyde Drexler join the campaign to help raise $2 million and to recruit hundreds of volunteers for the Houston Food Bank.   Photos: Stacy Lewis and Corby Robertson at Houston Food Bank […]

ClubProcure Partners with ClubsHELP Foundation

ClubProcure Partners with ClubsHELP Foundation to Further Mission Donates to local hospital; challenges participating members to join cause Waterloo, IA – ClubProcure announced today they are contributing to the ClubsHELP Foundation whose mission is to connect golf and country clubs to area hospitals, emergency services, and food banks in order to provide critically needed support […]

Linda Hartough Golf Landscapes Introduces Enhanced Website

Linda Hartough Golf Landscapes Introduces Enhanced Website HILTON HEAD ISLAND, S.C.  – Linda Hartough Golf Landscapes (hartough.com) announces the introduction of its newly-designed website. While maintaining the features long appreciated by both collectors of Linda Hartough’s work and everyone who admires golf art as a fine-art genre, the enhanced site now includes updated elements that […]

PGA Shows Cancels In-Person PGA Fashion & Demo Experience 

PGA Shows Cancels In-Person PGA Fashion & Demo Experience  Announces New Series of Virtual Programs to Facilitate Business Beginning in June 2020 NORWALK, Conn. – After careful consideration and with guidance from health authorities and industry stakeholders, the PGA Fashion & Demo Experience, originally scheduled for August 18-19, 2020, at the Venetian Resort Las Vegas, will […]

Tagmarshal Launches Golf Industry’s First Social Distancing Monitor

TAGMARSHAL LAUNCHES GOLF INDUSTRY’S FIRST SOCIAL DISTANCING MONITOR Tagmarshal, the global leader in golf course optimization and flow of play management, has introduced an innovative feature, the Social Distancing Monitor. This new feature was developed based on years of experience and insights with the release accelerated for the purpose of Social Distancing, due to the […]

Pellucid ’19 SoI Commentary released

Pellucid ’19 SoI Commentary released Pellucid announces the release of its 2019 State of the Industry (SoI) Commentary report (.pdf, 43 pgs). This completes the SoI Suite for ’19 (along with the YE-updated Presentation slides (.ppt, 61 slides) and GoToMeeting recording of the PGA Show presentation (55 min audio with presentation slides)) which has been […]

Fans Contribute to Fundraising Efforts of TaylorMade Driving Relief Event

  TaylorMade Driving Relief supported by UnitedHealth Group details how fans can contribute to fundraising efforts for COVID-19 relief  PGA TOUR Charities partners with GoFundMe Charity to power both online and Text-To-Give donation options   PONTE VEDRA BEACH, Fla., – As Rory McIlroy and Dustin Johnson prepare to compete against Rickie Fowler and Matthew Wolff in […]

NGCOA Adds Golf Surprize to Its Smart Buy Marketplace Line-up

NGCOA Adds Golf Surprize to Its Smart Buy Marketplace Line-up Mobile platform thanks, encourages and rewards golfers for playing;  reduces dependence on discounting CHARLESTON, S.C.  – The National Golf Course Owners Association (NGCOA) has added Golf Surprize as its latest NGCOA Smart Buy Marketplace Partner. Golf Surprize encourages golfers to book directly with the club by […]

Six Ways Golf Resorts Are Catering To Their Local Markets During Covid-19

Six ways golf resorts are catering to their local markets during Covid-19. Destination travel is still extremely low even as golf courses reopen. The result? An increased focus on local markets. Like all constraints, the need to skew your visitors towards locals is driving some impressive creativity, smart ideas, and effective marketing. Here are a […]

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